Grantham florist Helen’s Flowers has been accepted into the exclusive Good Florist Guide, the gold standard of floristry and the only merit-based guide to the finest florists in the UK and Republic of Ireland.
Owner Helen Harland said she was “very proud”, adding: “We are delighted to be accepted into the Good Florist Guide. We are passionate about flowers, design, quality and the service we give to each of our customers so it is wonderful to have this recognised. What’s special about our business is that we provide a friendly customer service and specialise in providing excellent floral designs for every occasion.”
To be part of the guide, each florist undergoes a rigorous evaluation process before being approved. Helen’s Flowers submitted a detailed description of their floristry business, including range available and services offered, as well as images of their business premises, design work, team and even the delivery vehicle. It was then vetted by a panel of industry experts to ensure it met strict criteria.
Caroline Marshall-Foster, editor of The Florist magazine and executive director of the Good Florist Guide said: “The Good Florist Guide is my way of sharing all that is good about floristry. It allows consumers to know that the florist they use is able and willing to go the extra mile and make all their purchases, big or small, truly special.”